Since 2015, we’ve helped brands in moments of growth and transformation. We are a network of collaborators — strategists, copywriters, designers, producers — all passionate about creating stories people want to be a part of.

We do
  • Market and category audits

    Trend and consumer research

    Competitive analysis

    Brand diagnostics

    Brand architecture

    Product portfolio strategy

  • Brand positioning

    Logo and visual direction

    Brand identity system

    Brand guidelines

  • Strategic narrative

    Brand tone and story

    Brand content

    Short and long copy

    Brand naming

  • Packaging

    Corporate pitch

    Stationery

    Web assets

  • Print campaign

    Web campaign

    Sales tools

    In-store assets

Head of La Famille

Head of La Famille —

Marie-Ève Caron

Founder & Brand Strategist

Marie-Ève works in close collaboration with clients who understand the impact of strong branding and communication. She helps ensure that each project not only shines, but achieves critical objectives, by providing a consistently keen brand eye, fiercely efficient management skills, and expertise at every stage of the development process.

Marie-Ève brings 15 years of brand strategy and communication experience to the table, first with Nolin BBDO, then orangetango, having contributed to the direction and development of multiple stand-out brands before founding La Famille.

We choose our projects and partnerships with care. Thoughtful selections let us do thoughtful work with you and your team.

Work with us

Active listening. Ongoing exchanges. Empathetic dialogues. That’s how we work with you. Let’s start now.

allo@welcometolafamille.com

© 2025 La Famille